CRM for driving school and motorcycle school
Classberry — CRM for driving school and motorcycle school that provides full automation. Manage student records, schedule theory and practical driving lessons, control instructor timetables, and handle finances in one convenient system.
Suitable for driving schools, driver training centers, advanced driver courses, and motorcycle schools.
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Classberry CRM system is:
Classberry — a CRM system for driving schools that unifies all management processes in a single platform: student and group management, theory and practical lesson scheduling, instructor timetables, financial reporting, and marketing. The system helps driving school owners and administrators eliminate chaos in record-keeping, reduce time spent on routine tasks, and focus on growing the business. Setting up Classberry takes just 10 minutes — and the very next day your driving school operates in a fully automated mode.
A complete set of tools to automate your driving school
How many times a day does your driving school administrator answer questions like: "How many practical lessons do I have left?" or "When is my next theory class?" With Classberry, these questions are resolved automatically — students see everything in their personal account, and your administrator no longer wastes time on routine tasks during peak hours.
With Classberry CRM you can:
- track students by license category (A, B, C, D, CE) and monitor each one's progress — from their first theory class to passing the exam;
- create groups by training category, track attendance for theory and practical lessons separately;
- automatically send reminders to students about upcoming theory classes and driving practice sessions;
- quickly and easily mark attendance via an electronic register — a modern replacement for paper attendance logs;
- generate attendance reports for group theory classes and individual practical lessons in seconds, and build dozens of other reports in just a few clicks.
"Client cards? Why? Everything works fine as it is."
That is exactly what owners think before they experience the benefits. Here is what experienced driving school owners say after implementation:
- Fast and simple client service — just scan the card, and attendance at a theory or practical lesson is recorded automatically.
- Increased administrator efficiency — no more manually searching for a client by last name or phone number. The card scanner does it in seconds, freeing up the administrator's time for more important tasks.
- Increased client loyalty — the driving school card serves as a constant reminder about training and motivates students not to miss classes.
- Greater driving school brand recognition among new audiences.
- The client card becomes a unique feature of your driving school — a student with a branded card feels part of the community, which positively impacts loyalty and referrals.
Never miss a single lead from your website or social media pages.
Add contact forms and online course enrollment to all your web resources — so potential clients can submit a training request at any time, without having to work around your driving school's office hours.
If you don't give clients the ability to sign up for training right here and now — your competitors will.
In addition, each student gets a personal account where they can choose a training course, make a payment, view the schedule of theory and practical lessons, check remaining driving hours, review attendance and payment history, and independently book or cancel a lesson with an instructor.
- Embed contact forms on your website instantly, without involving developers.
- Create and customize new lead forms for promotions and seasonal enrollment campaigns.
- Receive training requests directly in the CRM system with automatic notifications.
- Monitor how quickly managers process requests and track results in the system.
What could be better than automating routine administrative work while giving your clients more freedom?
Let clients book lessons themselves: they can schedule theory classes and practical driving sessions with an instructor online at any time of day, and your administrators will stop being constantly tied to the phone, managing group capacity and instructor schedules.
Give your clients:
- the ability to book theory classes and practical driving lessons online through their Personal Account;
- the ability to cancel bookings through their Personal Account according to your terms (bookings can be canceled no later than n hours in advance);
- the ability for leads to book online directly from the schedule on your website — the administrator will receive a notification and can confirm the training enrollment.
Full-scale financial management! Classberry CRM supports over 15 types of financial transactions.
Over 15, you ask? We just collect tuition payments.
For comprehensive accounting of most business processes in a modern driving school — this is essential.
Within the system you can manage and control financial operations such as:
- tuition payments for full courses or individual license categories;
- installment plans for tuition and repayment tracking;
- refunds for incomplete training;
- payments for training materials and additional driving hours;
- additional income and expenses;
- fund transfers between accounts or branches;
- fuel purchases and training vehicle maintenance;
- salary payments to instructors and teachers;
- cash register handovers between administrator shifts;
- various discounts and card payment processing fees.
In addition, the system supports multiple cash and non-cash accounts within a single branch or organization, integration with online cash registers (POS), payment terminals, and WayForPay — all with comprehensive financial reporting.
Your driving school doesn't have a personal account for clients yet? Set it up in minutes — and students gain full independence.
What your clients will get:
- the ability to pay for training online — clients independently choose a course, make a payment, or pay off an installment plan;
- view their theory class schedule, practical lesson timetable with an instructor, and training progress — without unnecessary calls to the administrator;
- full independence: booking a practical lesson, canceling a reservation, and paying off balances without contacting driving school staff;
- chat with the administrator — if any questions arise in the personal account, the administrator is always available;
- 24/7 access from any device with an internet connection — the personal account is responsive, adapts to screen size, and requires no installation.
Classberry CRM lets you work not only with current driving school students but also automate the process of attracting new clients, running promotions, and seasonal enrollment campaigns.
- Manage potential clients on the Lead Board.
- Create contact forms for your driving school website.
- Track inquiry sources and communication channels.
- Set and change client statuses.
- Use the Sales Funnel for seasonal enrollment campaigns.
- Tag students by training category.
- Use marketing reports: client base growth, forgotten leads, rejection reasons, lost client report, and more.
How much time do you spend generating the reports you need?
Does it happen that strategically important reports keep getting postponed because of routine tasks?
Classberry CRM has all the reports you need, built instantly from your driving school's data: exam pass rates, group occupancy, instructor profitability, and much more.
- Client base growth.
- Profit and loss report.
- Comprehensive financial report.
- P&L report.
- Group occupancy by training category.
- Instructor profitability and teacher effectiveness.
With Classberry CRM you get over 50 reports across various dimensions, developed based on years of experience from real driving school owners and training center managers.
With us you get quality
service and reliable data protection
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Client testimonials
We connected the CRM system in September 2023
The system is easy to use, there are recorded instructions for
every step, so it's quite easy to figure out. Technical support
is always available, helping and consulting on any
questions❤️
We are very satisfied with the chosen service. It helps us
quickly manage client records and issue memberships at our
center, and also serves as a reliability guarantee for our
clients — they can receive a statement of their attendance and
payments for the entire period of cooperation at any time.
The ease of use and accessibility allow both the director and
the administrator to remotely monitor and make necessary
changes to the system.
Convenient reporting and up-to-date income/expense information
enable us to plan our spending on center development and
service expansion.
Thank you for the convenient service and timely resolution of issues.
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