CRM for family club and leisure center
Classberry is a CRM system for family club and software for family center that provides full automation for your family club. Track club members, manage class schedules for children and adults, control memberships and finances in one convenient system.
Suitable for family clubs, leisure centers, parent-child centers, and interest-based clubs.
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Classberry CRM system is:
Classberry is a CRM system for family club that unites all management processes in a single service: tracking club members and their families, scheduling classes for different age groups, financial reporting, and marketing. The system helps family club owners and administrators eliminate chaos in record-keeping, reduce time spent on routine tasks, and focus on growing the club. Setting up Classberry takes only 10 minutes — and the very next day your family club operates in a fully automated mode.
A complete set of tools to automate your family club operations
In a family club, one family may have multiple memberships: mom for yoga, dad for the gym, and a child for a creative workshop. How do you keep track? With Classberry, administrators can see all family memberships in one window, while parents can monitor the remaining classes for each family member through their personal account.
With Classberry CRM you can:
- track family memberships for different age groups — from toddlers to adults — and instantly answer any parent's question about remaining classes or membership expiration date;
- monitor attendance of all family members in one system without losing a single payment or class;
- automatically send reminders to parents about their children's expiring memberships and the need for renewal;
- conveniently and quickly mark attendees through an electronic journal — a modern alternative to a paper attendance log;
- generate attendance reports for group and individual classes for children and adults in seconds, and build dozens of other reports in just a few clicks.
"Club cards for a family club? Is that really necessary?"
That's what managers think before implementing family memberships. Here's what family club owners say after launching club cards:
- Fast service for all family members — simply scan the family club card, and attendance for each family member is recorded automatically.
- Increased administrator efficiency — no more manually searching for each family member in the database by last name or phone number. The card scanner does it in seconds.
- Stronger family loyalty — a club card for the whole family creates a sense of belonging to a community of like-minded people.
- Increased club awareness among new audiences — parents recommend the club to other families.
- The club card becomes a special feature of your family club — a family with a premium card feels part of a large club community, which positively impacts retention and average check.
Don't miss a single inquiry from parents looking for classes for their children.
Add contact forms and online trial class booking to all your web resources — so parents can submit a request to enroll their child at any time, without having to adjust to the club's working hours.
If you don't give parents the opportunity to enroll their child here and now — your competitors will.
Additionally, each parent gets a personal account where they can purchase a membership for the whole family, pay off a balance, top up a deposit, check the expiration dates of all their children's memberships, remaining classes, visit and purchase history, and independently book or cancel a class.
- Embed contact forms and trial class booking on your website instantly, without involving developers.
- Create and style new lead forms for seasonal promotions and new programs on your own.
- Receive inquiries from parents directly in the CRM system with automatic notifications.
- Monitor how quickly managers process inquiries and track results in the system.
In a family club, parents sign their children up for dance, arts, sports, and developmental classes all at once. How do you keep the schedule straight?
Let parents handle the booking themselves: they can choose programs and plan visits online at any time of day, while your administrators stop being constantly tied to the phone monitoring group capacity.
Give your club's parents:
- the ability to book children for classes online through their Personal Account — dance, arts, sports, early development, and much more;
- the ability to cancel a booking through their Personal Account according to your terms (booking can be canceled no later than n hours in advance);
- the ability for new families to book online directly from the schedule on your website — the administrator will receive a notification and can confirm the trial class booking.
Full-scale financial management! Classberry CRM supports over 15 types of financial transactions.
Over 15, you ask? We just sell memberships.
For comprehensive accounting of most business processes in a modern family club — this is simply essential.
Within the system you can manage and control financial operations such as:
- selling family memberships, single visits, and related products;
- debt payments and deposit top-ups;
- membership refunds;
- one-time payments (master classes, celebrations, themed events);
- additional income and expenses;
- fund transfers between accounts or branches;
- purchasing supplies and materials for classes;
- salary payments;
- cash handover between administrator shifts;
- various discounts and card payment fees.
In addition, the system supports multiple cash and non-cash accounts within a single branch or organization, integration with online cash registers (POS), payment systems such as WayForPay and others — all with comprehensive financial reporting.
Your family club doesn't have a personal account for parents yet? Set it up in just a few minutes — and parents will gain full independence in managing memberships for all their children.
What parents — your club members — will get:
- the ability to see memberships for all children in one account and renew them online — parents independently select and pay for memberships, products, and top up deposits;
- view all memberships, visits, and class bookings for each child — without unnecessary calls to the administrator;
- full independence: booking children for classes in different programs, canceling reservations, and paying off balances without contacting club staff;
- 24/7 access from any device with an internet connection — the personal account is responsive, adapts to screen size, and requires no installation.
Classberry CRM allows you to work not only with current family club members, but also to automate the process of attracting new families and managing potential clients.
- Manage potential clients on the Lead Board.
- Create contact forms for your website.
- Track inquiry sources from new families and communication channels.
- Set and change client statuses.
- Use the Sales Funnel.
- Tag families by programs and interests.
- Use marketing reports: client base growth, forgotten clients, rejection reasons, lost families report, and more.
How much time do you spend generating the reports you need?
Does it ever happen that analyzing program and age group capacity keeps getting postponed because of routine tasks?
Classberry CRM has all the reports you need, built instantly based on your family club's statistical data — for each program and age group separately.
- Client base growth by families and programs.
- Forgotten clients.
- Profit and loss report.
- Full financial report.
- P&L report.
- Attendance list by age groups.
- Active and sold memberships, and more.
With Classberry CRM you get over 50 reports across various dimensions, developed based on years of experience from real family club and leisure center managers.
With us you get quality
service and reliable data protection
Pricing
with add-on modules
active members
without add-on modules
active members
without add-on modules
active members
without add-on modules
active members
Our clients' reviews
We connected the CRM system in September 2023
The system is easy to use, there are recorded instructions for
every step, so it's quite easy to figure out. The support team
is always available, helping and consulting on any
questions.
We are very satisfied with the chosen service. It helps us
quickly track clients and issue memberships at our center, and
it also serves as a guarantee of reliability for our clients —
they can get a statement of their visits and payments for
the entire period of cooperation with us at any time.
The ease and accessibility of use help both the director and the
administrator remotely control and make necessary changes to the
system.
Convenient reporting and up-to-date income/expense information
allow us to plan our spending on center development and
expansion of services provided.
Thank you for the convenient service and timely resolution of
issues.
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